mobc3 vision
To create their own mobile presence, compared to PC-based web, organizations have to cope with seven different mobile platforms, with 100s of different keyboards, touch/no-touch screens, storage, connectivity options: an expensive and time-consuming technical nightmare.mobc3 (acronym of “mobile content and commerce channel”) is the leading mobile 2.0 suite that brings global best brand’s content and services to more than 10.000 devices, including iPhone, iPod, iPad and smartphones, used daily by more than 14 million customers
1. Lightness; single-source, design once, deploy on all devices: designed through thoughtful reduction, mobc3 is compact and fulfills the vision of Lucretius and Calvino in reaching an ideal state of simplicity
2. Quickness; by combining action (Mercury) with contemplation (Saturn), mobc3’s extraordinary user experience timely delivers one-to-one information to your customers
3. Exactitude; precision and clarity allow your customers to stay in touch and share the information about your brand and the content they love with their social networks: at home, at work, on the move
4. Visibility; mobc3 extends the senses by supporting visual imagination as an instrument for learning about the world and oneself; and knowledge makes everything simpler
5. Multiplicity; mobc3 is already supported by more than 10.000 different mobile devices, including iPhone and iPod, Nokia Symbian and MeeGo, Google Android, Microsoft Windows Mobile, RIM BlackBerry, Nintendo DSi, Sony PSP
6. Consistency; mobc3’s single-source design and effective content organization scheme is the key to your success in taming complexity; mobc3 organization makes a system of many appear as a system of few.